The Central West of region Queensland is an area of outstanding natural beauty with charismatic communities and enormous potential. The region has evolved many times over its amazing history and is now ideally placed to continue that transformation journey.
With a greater increase in experienced based authentic tourism, the region offers an unparalleled prospect for domestic and international, leisure and business visitors alike.
To grasp this growth opportunity, the region must act as a collective. It must be willing to embrace the changes needed, to adopt digital ways of working and to invest.